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The PBR Returns to Sioux Falls for a Three-Day Event

By: Heather Croze
March 30, 2016

The PBR returns to Sioux Falls for a three-day event

Mike Lee won 2015’s inaugural First PREMIER Bank/PREMIER Bankcard Invitational. Photo: Andy Watson/BullStockMedia.com

SIOUX FALLS, S.D. – In 2015, for the first time ever, Sioux Falls experienced the thrills of PBR (Professional Bull Riders) when the Top-35 bull riders in the world came to the Denny Sanford PREMIER Center, selling it out both nights. This weekend, the excitement continues with a first for the sport: riders from six countries – Australia, Brazil, Canada, Mexico, New Zealand and the U.S. — will be competing at the First PREMIER Bank/PREMIER Bankcard Invitational

“Every bull rider in the world wants to compete on the biggest stage in professional bull riding – the PBR’s illustrious Built Ford Tough Series,” said Sean Gleason, CEO of PBR.“Our broad global representation in Sioux Falls shows PBR is truly the world’s premier bull riding circuit drawing the best riders from all over the globe.”

Along with the top bull riders in the world, some of the best bulls in the business will also be in Sioux Falls for the 15/15 Bucking Battle. Jared Allen’s Pro Bull Team will have Air Time and Lane’s Magic Train as two of the top bulls. Pearl Harbor (Bar D Cattle Company/Boyd-Floyd), Beaver Creek Beau (Dakota Rodeo/Berger-Struve) and Wicked (J.A.R.S./Gene Owens) will also buck on Saturday during the 15/15 Bucking Battle.

Added to the excitement of the weekend, Bullfighters Only (BFO) and the PBR have joined forces to feature the most-talented freestyle bullfighters in the world during BFO competitions at stops along the PBR’s 2016 Built Ford Tough Series – Sioux Falls included. Bullfighters Only will take to the arena during intermission on Friday at the Denny Sanford PREMIER Center, to showcase their fast–paced sport, which is based on the fundamental skills required to protect bull riders.

Last season in Sioux Falls, 2004 PBR World Champion Mike Lee captured his first win of 2015 at the First PREMIER Bank/PREMIER Bankcard Invitational. Lee will return to defend his title in 2016, alongside the No. 1 rider in the PBR World Standings, two-time reigning World Champion J.B. Mauney, and three-time PBR World Champion Silvano Alves.

Mason Lowe, winner of the last PBR event, the Ty Murray Invitational in Albuquerque, New Mexico, as well as fellow rookies Derek Kolbaba and Wallace de Oliveira will also compete this weekend.

The bull riders will attempt one bull each in Round 1 on Friday, Round 2 on Saturday and Round 3 on Sunday. Following Round 3 on Sunday afternoon, the riders’ individual three-round scores will be totaled and the Top 15 riders will advance to the Built Ford Tough Championship Round for one more ride and a chance at the $30,000 event title.

The event will take place on Friday, April 1 at 8:00 p.m., Saturday, April 2 at 6:50 p.m. and Sunday, April 3 at 2:00 p.m.

Tickets for the three-day event are on sale now and start at $15. Tickets can be purchased at the KELOLAND box office, www.Ticketmaster.com, and at (800) 745-3000. For more information visit www.pbr.com.

CBS Sports will air the PBR 15/15 Bucking Battle on Sunday, April 3 at 2:30 p.m. ET and CBS Sports Network will air Round 3 and the championship round at 8:00 p.m. ET.

PBR LIVE will stream the entire event in real time with Round 1 on Friday at 8:30 p.m. ET; Round 2 on Saturday at 7:30 p.m. ET; and Round 3 and the championship round on Sunday at 2:30 p.m. ET. PBR LIVE is now available at no charge to all fans and media. Visit www.PBR.com/live to view. Fans can also watch all of the action live via the PBR LIVE app, available for download now on Google Play and iTunes.

© 2016 PBR Inc. All rights reserved.