Unleash The Beast to Ring in 2022 with New Year’s Day Season-Opener in Indianapolis

By: Mandi McCary

INDIANAPOLIS – For the first time since 2012, PBR’s (Professional Bull Riders) will bring the world’s top bull riders and rankest bucking bulls back to Indianapolis, this time ringing in the new year, on Saturday, Jan. 1 at Gainbridge Fieldhouse.

The one-day competition in Indianapolis will mark the start of the 2022 PBR Unleash The Beast (UTB) season, setting the stage for an exciting new wave of competition for the premier bull riding league following a major reformatting of its schedule. The coveted world points on the line at the season’s inaugural event will set the world standings leaderboard early on as the battle toward the 2022 world title begins.

When PBR was last in Indianapolis, veteran Brazilian contender Fabiano Vieira emerged victorious as the event champion in the Hoosier state. Just like Vieira’s quest in 2012, the world’s best bull riders will arrive in Indiana to set the 2022 season on fire with a win. Fan favorites including Vieira’s fellow countryman 2020 World Champion Jose Vitor Leme, two-time World Champion Jess Lockwood, 2018 World Champion Kaique Pacheco, 2016 World Champion Cooper Davis, veteran riders like Joao Ricardo Vieira and many more will be among the riders expected to compete throughout Saturday night.

The intense bull riding action at the PBR Monster Energy Invitational begins at 7:45 p.m. on Saturday, January 1. Tickets for this one-day event range in price from $15 to $105.

Tickets go on sale Friday, October 15 at 10 a.m. EDT and may be purchased at, Gainbridge Fieldhouse box office,, or by phone with PBR Customer Service at 1-800-732-1727.

Fans can upgrade their ticket purchase for Saturday night by selecting the “Premium Experience” add-on for $75. This elevated experience includes a $10 concession voucher, pre-event photo on the bucking chutes, “Stars of the PBR” collectors’ book, souvenir credential and lanyard.

Avid bull riding fans who are looking for an exclusive VIP experience while enjoying the world’s top bull riding circuit can purchase a “PBR VIP Elite Seat” for $350. These tickets offer premium seats closest to the chutes, an exclusive merchandise item, a $10 concession voucher, a question-and-answer presentation with top PBR talent, tour of the bucking chutes with a PBR Stock Contractor, post-event dirt access/photo and souvenir credential and lanyard.

Also available to fans wanting an elevated experience is the “PBR Elite Experience” ticket for $250, offering premium seating closer to the action, an exclusive merchandise item, a $10 concession voucher, a question-and-answer presentation with top PBR talent, a tour of the bucking chutes with a PBR Stock Contractor and souvenir credential and lanyard.

Indianapolis’ “Premium Experience” upgrade, “PBR VIP Elite Seat” and “PBR Elite Experience” can all be purchased by contacting the PBR Customer Service Department at 800-732-1727 or by visiting

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