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Sowing Good Deeds Applications Open for Rodeo Committees

As a proud sponsor of the Professional Rodeo Cowboy Association, AGCO® Corporation through its brands Hesston® and Massey Ferguson, recognize that PRCA-sanctioned rodeos contribute significant support for local, regional and national charities and organizations.

These charitable efforts by rodeo committees are making a positive impact on members of the various communities. Hesston and Massey Ferguson, through its Sowing Good Deeds initiative, want to raise awareness of these many local efforts and reward one PRCA committee each year whose impact goes above and beyond.

This season, we will be sharing the stories of rodeo teams across the country who are Sowing Good Deeds in their communities. One rodeo committee will be chosen to win a Massey Ferguson® tractor for the good work they do.

The deadline to apply for the Sowing Good Deeds initiative is Sept. 15. The Sowing Good Deeds initiative is open to all PRCA-sanctioned rodeo committees, regardless of size.

Participating rodeo committees must apply for the Sowing Good Deeds program and meet certain criteria.

Participating rodeos will receive a Hesston and Massey Ferguson Sowing Good Deeds banner to hang in their arena.

Past winners of the Sowing Good Deeds initiative are the Clovis (Calif.) Rodeo (2017), Sikeston (Mo.) Rodeo (2018) and Santa Maria (Calif.) Elks Rodeo (2019).

Courtesy of PRCA